In his latest blog post Seth Godin argues that one must embrace non-traditional publishing (self-publishing – releasing books without a well-known publisher or company backing you or the like). And if you don’t have a big enough audience like Seth has, build it.
I agree to all his points about how by ‘not doing’ and waiting for great things to happen is actually giving into the ‘resistance‘ or trying to find excuses about why your project wasn’t successful by blaming the marketing gimmick. If one wants to be published in a non-traditional fashion then one needs to build a tribe which is a lot of hard work.
After a year since I started writing again I have 60 readers on this blog and 80 readers on my science blog, I know the hard work that went in to it but I also realise that it is well worth it. What I have done, I don’t think I will call that building a tribe yet but that’s something on the cards for the future.
This is a post from the series on what I have learnt from Seth Godin. You can find the rest of the posts here: